Privacy Policy
At Heineken, we are committed to protecting your personal information that you share with us through the Internet.
This statement sets forth our privacy policy regarding information you provide to us through the use of our Website. This statement also provides you with information on how to prevent your personal information from being collected or shared when you visit our website, respond to our web-based promotions or send us an e-mail.
The Information We Gather
We collect information about you through two principal means: through technology (for example IP addresses and cookies) and through your voluntary submission of information.
Using technology, our website can collect information about the type of browser you are using, your operating system and your IP address information using technology. An IP address is a number that is automatically assigned to your computer and is recognised by web technology whenever you are surfing the Internet. None of this information is considered personally identifiable information. As technology evolves, additional methods of information gathering may be used such as 'pixel tags' (also known as 'web beacons' and 'clear gifs').
We also use cookies and other technologies to collect the above non-personally identifiable information for a variety of purposes, such as to improve the design and content of our website and to enable us to provide a more personalised experience when you browse the Internet. Four of the cookies we use are essential for parts of the site to operate and has already been set. You may delete and block all cookies from this site. Most industry-standard web browsers have an option that allows you to turn off all cookies or have your computer inform you each time that a request to place a cookie is being made. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit www.allaboutcookies.org.
If you turn cookies off (or refuse to accept a request to place a cookie), you may not have access to some features on our web site and some of our services, such as being automatically recognised, may not function properly.
| Name of Cookie | What Used for | Expiry |
| _utma | 2 years | |
| _utmb | 30 minutes | |
| _utmc | Session | |
| _utmz | To determine how site was reached | 6 months |
| DD | Session | |
| MM | Session | |
| YYYY | Session |
We may provide aggregate non-personally identifiable information to third parties (such as marketers, ad server companies and advertisers) that make use of general customer data. We may also share that information with concessionaires aboard our vessels and other third parties.
Heineken is not liable for information that is inaccurate due to technical defects in software used on our website, whether induced by our systems or by software provided by third parties.
Personally Identifiable Information
You can use the majority of our website without being required to divulge any personally identifiable information to us. To participate in or use some of the activities available on our website (such as entering a promotion or contacting us) you may be required to provide certain personally identifiable information (such as your name and e-mail address). In addition, in connection with some activities, we collect additional personally identifiable information such as your date of birth, street address.
When corresponding with you via e-mail, we may use a variety of technologies, such as 'clear gifs' or 'web beacons', to let us know, among other things, whether you received and opened our e-mail. The clear gif included in the e-mail may establish a cookie on your system that further allows us to tailor information to fit your personal interests.
Heineken will not trade, sell or share such personally identifiable information for use by any third parties unless we have informed you, been authorised by you or are required by law to do so. In addition, such personally identifiable information shall not be disclosed to third parties unless we have informed you, been authorised by you or are required by law to do so.
The term 'third parties' does not include any subsidiaries or affiliates of Heineken, service providers or vendors acting on Heineken's behalf or travel agents or the purchaser of substantially all of the assets of Heineken or a subsidiary or affiliate of Heineken. Our policy is to require that third parties keep that information confidential.
How We Use The Information Gathered We use the information that you share with us for these purposes:
- To provide the services or benefits you request;
- To improve the content of our site and enhance your experience;
- To measure consumer demand or interest in various offerings; and
- For marketing and promotional purposes, including to provide you with information about products and services offered by Heineken and its subsidiaries and affiliates.
How Do I Tell Heineken That I Don't Want to Be Contacted or Change My Personally Identifiable Information?
Our website sometimes provides you the opportunity to opt-in to receive communications from us at the point where we request information from you. You always have the option of removing your name from our e-mail mailing list(s) so that you will not receive further e-mail promotional communications from us. In order to ensure immediate removal from any list, it is best to follow the specific instructions outlined within the communications you receive from us since we operated numerous sites and e-mail lists. If you are unable to complete the process indicated in such communications, send us an e-mail.
How Do We Protect Your Information?
Security for all personally identifiable information is extremely important to us. To prevent unauthorised access, maintain data accuracy and ensure the correct usage of information, we monitor and adjust our physical, electronic and managerial procedures to safeguard and secure the information we collect online.
Unfortunately, we cannot guarantee that data transmitted over the Internet will always be secure. As a result, while we strive to protect your personally identifiable information, we cannot ensure or warrant the security of any information you transmit to us or from our online products and services and you do so at your own risk. Upon receipt of your transmission, we strive to ensure the security of that information in our systems.
Privacy Policy Updates
By using our website, you signify your acceptance of this Privacy Policy. Heineken reserves the right to modify, alter or otherwise update this policy at any time. Visitors are encouraged to review this policy from time to time to stay abreast of any changes. Your continued use of our website following the posting of any changes to this policy means you accept those changes.
© Heineken UK Limited February 2013